About the role
Vervedge manages about ₹9 crore of monthly ad spend for D2C and edtech clients, and this specialist seat owns a portfolio of four accounts end to end — strategy, execution, and the client call. The agency bills on a performance-linked model, so your optimisations show up in revenue, not vanity decks. Hybrid means Tuesday to Thursday at the Golf Course Road office; Mondays and Fridays are remote.
Key responsibilities
- Plan and run Google and Meta campaigns for four client accounts with ₹1.5–2 crore combined monthly spend
- Own ROAS and CAC targets per account and rebalance budgets weekly against them
- Set up and verify conversion tracking in GA4, including server-side events where needed
- Run structured creative tests with the design team and kill losers within five days
- Build Looker Studio reports clients actually open, and lead the fortnightly review call
- Audit landing pages for conversion leaks and brief CRO fixes with expected impact
Requirements
- 3–6 years running paid campaigns with at least ₹50 lakh monthly spend under your control
- Deep hands-on work in Google Ads and Meta Ads Manager — you build, not just supervise
- Fluency in GA4 exploration reports and attribution settings
- A case you can present where your changes moved ROAS or CAC by a measurable margin
- Client-facing confidence — you will defend numbers to founders directly
Nice to have
- Experience with programmatic or YouTube-heavy media plans
- Working knowledge of Shopify and its pixel/event setup
- Basic scripting for Google Ads automation
About the employer
Vervedge Media is a 70-person performance-marketing agency in Gurugram working with 30 D2C, edtech, and BFSI clients on retainer-plus-performance contracts. It has held a client churn rate under 15% a year since 2023, well below agency norms.